Principles of Marketing 1
Description
This course is designed to provide an overview of the decisions that face Marketers in today's fast-paced and competitive business environment. Students will learn that marketing is not only advertising but a broad set of activities designed to satisfy consumer needs and wants. Students examine the information Marketers require for effective decision-making and learn the basic elements of the marketing planning process.
Note: Check with the institution regarding start/end dates, prices and delivery method. These may vary according to program, section, and/or semester.
Overview

- Institution: Fanshawe College
- Level: College
- Language: English
- Course Code: MKTG1012
- Delivery Method: Fully Online/Distance
Disclaimer:
Check with the institution regarding start/end dates, prices, and delivery method. These may vary according to program, section, and/or semester.
Check with the institution regarding start/end dates, prices, and delivery method. These may vary according to program, section, and/or semester.