Marketing Fundamentals
Description
About the program
This program is designed for people with an interest in marketing and for those seeking an understanding of the subject . Students will take courses that introduce them to the fundamentals of advertising, internet, research, communication, business and teamwork skills. This program is ideal for those self-employed looking to learn the fundamentals to market their business or employed and looking to add a new skill set to advance in a career
Program information
All courses must be completed within 5 years of acceptance into the program.
Admission requirements
- Ontario Secondary School Diploma (OSSD), or equivalent, OR 19 years of age or older
- Students must be able to receive instruction, respond, and research in the English language.
Admission procedures
- Submit a completed Conestoga College Program Application Form.
- Attach proof of admission requirements.
- Final selection is made following an assessment of the admission requirements.
Compulsory Courses
Successfully complete 8 course(s)
- OLRN1593 Marketing I
- OLRN1168 Principles of Sales
- OLRN1595 Marketing II
- MKT1440 Digital Marketing
- OLRN1541 Integrated Marketing Communications I
- OLRN1542 Integrated Marketing Communications II
- OLRN1895 Social Media Marketing
- OLRN1588 Channel and Retail Marketing
Electives: Program Option
Successfully complete a minimum of 126 hours
- OLRN1439 Marketing for Supply Chain Management
- OLRN1492 Marketing a Trades Business
- OLRN1553 Marketing Law
- OLRN1553 Marketing Research Techniques
- OLRN1581 Marketing Presentation Skills
Note: Check with the institution regarding start/end dates, prices, and delivery method. These may vary according to program, section, and/or semester.
Overview
- Institution: Conestoga College
- Program type: Certificate
- Language: English
- Program Code: 1339
- Delivery Method: Fully Online/Distance