Customer Relationship Management and Selling

Description

This course is designed to provide students with the essential skills required to be a sales professional in a Business-to-Business (B2B) environment. The course will explore computer and communication technologies as they apply to business-to-business selling and will provide an introduction to the use of customer relationship management (CRM) and web selling. Students will develop their skills by creating a detailed step-by-step sale simulation of a product or service using a consultative approach and creating a win-win environment for both the prospect and the seller delivered via YouTube.     

Note: Check with the institution regarding start/end dates, prices, and delivery method. These may vary according to program, section, and/or semester.       

Overview

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  • Institution: Conestoga College
  • Level: College
  • Language: English
  • Course Code: OLRN1551
  • Delivery Method: Fully Online/Distance

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