Creative Strategy & Channels in Advertising

Description

If you want to create effective advertising, this course will give you the right skills. Whether you want to work in an agency or take on a greater marketing role, you'll learn how to take advertising campaigns from the big idea to execution. You'll learn how to work with creative teams to get the best results. You'll gain a solid theoretical foundation, explore current and historical initiatives across multiple channels and have an opportunity to apply your knowledge and skills.

Note: Check with the institution regarding start/ end dates, prices, and delivery method. These may vary according to the program, section, and/or semester.
 
 

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Overview

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  • Institution: University of Toronto
  • Level: University
  • Language: English
  • Course Code: 3135
  • Delivery Method: Fully Online/Distance

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Disclaimer:
Check with the institution regarding start/end dates, prices, and delivery method. These may vary according to program, section, and/or semester.