Marketing Management

Students are expected to come into the program with basic computer literacy in using Windows file management and Microsoft Office applications, including the use of Microsoft Word and PowerPoint. This course will take these skills to the next level, and will cover second-level spreadsheet analysis (Excel), database concepts and applications (Access), and web technologies commonly used in the marketing environment (PowerPoint and Adobe Spark for marketing deck creation). The course will include further topics in modern presentation technologies.

Note: Check with the institution regarding start/end dates, prices, and delivery method. These may vary according to program, section, and/or semester.