Individual Giving: Major Gifts and Campaigns
Description
Our Individual Giving: Major Gifts and Campaigns course recognizes that securing large gifts for your charity can be daunting but that confirming these is one of the best ways for non-profit organizations to maintain the valuable programs they offer. Even within a charity that integrates annual giving and event revenue, major gifts have unique, strategic circumstances that require networking and long-term relationships. Learn how to research prospective major gift donors, prepare and execute individual gift asks with volunteers, develop a campaign as a fundraising tool, integrate estate giving as part of a cultivation process, and retain donors through effective stewardship, ethics, and accountability. Develop the skills you need to be part of a modern non-profit's fundraising program.
Note: Check with the institution regarding start/end dates, prices, and delivery method. These may vary according to program, section, and/or semester.
Related Programs
Overview
- Institution: George Brown College
- Level: College
- Language: English
- Course Code: BUS9167
- Delivery Method: Fully Online/Distance
Disclaimer:
Check with the institution regarding start/end dates, prices, and delivery method. These may vary according to program, section, and/or semester.
Check with the institution regarding start/end dates, prices, and delivery method. These may vary according to program, section, and/or semester.