Copywriting that Sells
Description
If you want to master writing copy that engages and sells, this course is for you. Taught by an experienced copywriter, this course combines instruction with real-world examples and practical exercises to show you how to write marketing materials that work. You'll learn elements of persuasion and tricks of the trade, so you can write winning websites, emails, ads, landing pages, direct mail and more. This course takes the mystery out of crafting winning headlines, structuring and writing body copy, and composing motivating calls-to-action. You'll also receive constructive feedback on your assignments.
Note: Check with the institution regarding start/end dates, prices, and delivery method. These may vary according to program, section, and/or semester.
Related Programs
Overview
- Institution: University of Toronto
- Level: University
- Language: English
- Course Code: 1344
- Delivery Method: Fully Online/Distance
Disclaimer:
Check with the institution regarding start/end dates, prices, and delivery method. These may vary according to program, section, and/or semester.
Check with the institution regarding start/end dates, prices, and delivery method. These may vary according to program, section, and/or semester.